Salt and Pepper – Salt was especially valuable to preserve food Pepper, meanwhile, was once so rare and desirable that it was literally worth its weight in gold and was sometimes used as currency.
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Reach as many people as you can. Reach enough people to make a difference in your sales.
Really?
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👎 Insist that you watch a series of videos prior to the call… be visibly annoyed if you did not
I recently read a really interesting article in the Harvard Business Review. It was concise, applicable to our daily life and just powerful. i added one thinking skill that I think (no pun intended) is needed to tie the previous four.
What else is there to say? A company that advertisers web design has no website. A company that advertises "local support" has no support email address. A company that is participating in a Business Expo doesn't even have a QR code.
If you own a business that sells to customers from a brick & mortar location, you absolutely need to know about LSM -- Local Store Marketing.
